Description
Test Bank for Strategic Management 5th Edition Rothaermel
Test Bank for Strategic Management, 5th Edition, Frank Rothaermel, ISBN10: 126026128X, ISBN13: 9781260261288
Table of Contents
PART ONE: ANALYSIS
1. What Is Strategy?
2. Strategic Leadership: Managing the Strategy Process
3. External Analysis: Industry Structure, Competitive Forces, and Strategic Groups
4. Internal Analysis: Resources, Capabilities, and Core Competencies
5. Competitive Advantage, Firm Performance, and Business Models
PART TWO: FORMULATION
6. Business Strategy: Differentiation, Cost Leadership, and Blue Oceans
7. Business Strategy: Innovation, Entrepreneurship, and Platforms
8. Corporate Strategy: Vertical Integration and Diversification
9. Corporate Strategy: Strategic Alliances, Mergers, and Acquisitions
10. Global Strategy: Competing Around the World
PART THREE: IMPLEMENTATION
11. Organizational Design: Structure, Culture, and Control
12. Corporate Governance and Business Ethics
